Meggetto is a company specializing in footwear, active since 1950 and now recognized as a reference point for those seeking shoes, accessories, and fashion products for the whole family. With a history spanning nearly eighty years, the brand has grown while maintaining its core values: customer focus, passion for work, careful product selection, and a strong connection to the local community. Today, Meggetto has 18 stores across the region, dynamic and welcoming spaces where customers are guided in their choices by a helpful and knowledgeable staff.
A step forward into digital
ShinyUp supports Meggetto in a digital evolution journey designed to make the brand more competitive, recognizable, and high-performing online. The main focus is to boost e-commerce platform sales by improving campaign effectiveness, traffic quality, and the site's ability to convert users into customers. Alongside performance, the project includes targeted work on social media communication: a fresher, more contemporary and youthful identity, capable of speaking to new generations with more dynamic content, modern language, and formats closer to the habits of today's consumers. A journey that combines strategy, creativity, technology, and conversion, with the goal of strengthening Meggetto's digital presence and transforming e-commerce and social channels into concrete growth drivers.